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Fun in the Sun(wear) for Kids

Long Sleeve Kids' Rashguard from Girls4SportAt Girls4Sport, we believe utilitarian doesn’t have to look, well, utilitarian.  Our super-cute line of children’s swimwear is sun-protection little girls will want to wear.  The 2011 summer collection, which is now available, features rash guards for girls in whimsical pink and purple prints and a hip, new “Pop Star” print to match mom’s swimwear (from Girls4Sport’s women’s line).

As summer hits us in full-bloom, UV-protection should be top-of-mind. Girls4Sport’s UV-protective swimwear includes long sleeve and short sleeve rash guard swim shirts and halter-style swim tops that can be paired with coordinating swim bottoms, swim skirts, and board shorts. The swim skirts feature built-in bikini bottoms for modesty and a drawstring tie for extra staying power.  The girls’ board shorts come in two lengths and feature a Velcro-free, lace-tie closure to prevent snags.

The comfy swimwear and board short fabrics are rated at the maximum UPF of 50+ and block at least 98% of UVA and UVB rays.  The cap sleeve swim top protects girls’ backs, chests, and shoulders from the sun’s harmful rays, while the long sleeve style also protects girls’ arms.

“Protecting kids from the sun can be a challenge,” said Kim Ruby, president of Girls4Sport and the mother of an eight-year-old daughter.  “We wanted to provide parents with cute but practical options for sun protection that would also appeal to a girl’s sense of style.”

Girls4Sport’s children’s swimwear collection is available in toddlers’ sizes ranging from 2T to 4T, and youth sizes range from S (6-8) to L (14-16).  The summer 2011 products are now available in stores and online at www.girls4sport.net.

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